Blogs of Political Commentator and Columnist Vitaly Portnikov: Features of Functioning

О. Hotsur

Abstract


The purpose of the article is to identify the features of the blog as a means of professional activity of journalist, political commentator and columnist Vitaliy Portnikov.

Research methodology. The main methods used in the study are descriptive and comparative, the method of scientific observation, theoretical analysis and synthesis, the method of generalization (study of scientific literature on the issue of blogging), systematic (study of the object in connection with the identification of the features of blogging), a functional (disclosure of the essence of the blog as a means of professional activity of a journalist).

Results. The blog is a powerful tool of communication in the professional activity of the famous Ukrainian journalist Vitaliy Portnikov. It is only important to use all the opportunities that the blogosphere offers to journalists. In fact, the analysis of Vitaliy Portnikov’s blog activity on social media has shown that the ability to work in this environment on different platforms (Facebook, Twitter, Telegram, YouTube, Instagram) requires a lot of effort and resources, but it allows him to make his journalistic work better known among readers and be recognized as an expert media personality. It is important that the journalist goes beyond the social media environment and has a successful blog in online publications. The analysis of these particular blog posts not only reveals certain features of the blogs and strategies of communication with the audience, but also allows us to identify their structure, topics and conceptual component.

Novelty. The scientific novelty of the study is an attempt to investigate the features of blogs (creation and distribution of content, communication with the audience, structural, thematic and conceptual components) as a form of professional communication of political commentator and columnist Vitaliy Portnikov.

Practical significance. The practical significance of the results is due to the growing role of Internet media and social networks in society as a means of communication, and in the journalistic environment as a tool for professional skills and image growth, which makes it possible to use the research materials in the process of analyzing specific aspects of journalistic skills in order to identify new aspects of the creative personality of a political commentator and columnist.

Key words: blog, commentator, columnist, online media, social networks, audience, content.


References


Bazyma, B. A. Do pytannia pro typolohiiu bloheriv [To the question about the typology of bloggers]. Retrieved from https://univd.edu.ua/science-issue/scientist/52 [in Russian].

Yevtushenko, K. Blohova zhurnalistyka [Blog journalism]. Retrieved from http://jyrnalist.com.ua/blogovaya-zhurnalistika/ [in Ukrainian].

Lysa, I. (2021). Orhanizatsiia modeli blohu yak skladnyka internet-vydannia [Organization of a blog model as a component of an online publication]. Metodychnyi poshuk, 19, 57–60 [in Ukrainian].

Mudra, I. (2019). Klasyfikatsiia zhurnalistskykh blohiv [Classification of journalistic blogs]. Visnyk Natsionalnoho universytetu «Lvivska politekhnika». Seriia: Zhurnalistski nauky, 3, 76–86 [in Ukrainian].

Ponomarenko, L. H., & Bessarab, A. O. (2022). Ukrainski natsionalni tsinnosti ta symvoly v suchasnomu ukrainskomu ta svitovomu informatsiino-komunikatsiinomu prostori [Ukrainian national values and symbols in the modern Ukrainian and world information and communication space]. Derzhava i rehiony. Seriia: Sotsialni komunikatsii, 3 (51), 15–25 [in Ukrainian].

Portnykov, V. Identychnist – tse peredusim pytannia hidnosti bilshosti [Identity is primarily a question of the dignity of the majority]. Ukrinform. Retrieved from https://www.ukrinform.ua/rubric-culture/3588273-identicnist-ce-peredusim-pitanna-gidnosti-bilsosti.html [in Ukrainian].

Portnykov, V. Trynadtsiatyi apostol. Shevchenko napysav Bibliiu dlia ukraintsiv [The thirteenth apostle. Shevchenko wrote the Bible for Ukrainians]. Ukrinform. Retrieved from https://www.ukrinform.ua/rubric-society/3681380-trinadcatij-apostol-sevcenko-napisav-bibliu-dla-ukrainciv.html [in Ukrainian].

Portnykov Vitalii. Retrieved from https://youtube.com/@portnikov [in Ukrainian].

Symvoly, podii ta osobystosti, yaki formuiut natsionalnu pamiat pro viinu z Rosiieiu [Symbols, events and personalities that form the national memory of the war with Russia]. ProVse. Retrieved from https://provse.te.ua/2023/05/symvoly-podii-ta-osobystosti-iaki-formuiut-natsionalnu-pam-iat-pro-viynu-z-rosiieiu/ [in Ukrainian].

«Yak funktsionuiut ta zavoiovuiut audytoriiu telehram-kanaly-milionnyky» – rezultaty doslidzhennia UIMK [«How millionaire telegram channels function and win an audience» – the results of the UIMK study]. JTA. Retrieved from https://www.jta.com.ua/news-and-reports/yak-funktsionuiut-ta-zavoyovuiut-audytoriiu-telehram-kanaly-milyonnyky-rezultaty-doslidzhennia-uimk/ [in Ukrainian].

Adornato, A. C. (2016). Forces at the Gate: Social media’s influence on editorial and production decisions in local television newsrooms. Electronic News, 10 (2), 87–104 [in English].

Esemuratova, S. (2020). Content analysis of blogs for civic journalists in karakalpakstan. International Journal of Advanced Science and Technology, 29, 5, 1626–1629 [in English].

Seydabullaeva, N. (2022). Institutional Nature of the Internet and Blogosphere. European Journal of Business Startups and Open Society, 2, 3, 76–78 [in English].




DOI: http://dx.doi.org/10.32840/cpu2219-8741/2023.3(55).4

Refbacks

  • There are currently no refbacks.


Since 2013, all electronic versions of the journal are stored in the National Library of Ukraine named after VI Vernadsky of the National Academy of Sciences of Ukraine and presented on the portal in the information resource "Scientific Periodicals of Ukraine".

Indexing of the journal in scientometric databases:

The publication is indexed by Citefactor: 2019/2020: 4,54.

The journal is indexed by Google Scholar.

In 2020, the journal was included in the Index Copernicus.

The journal is indexed by Innospace Scientific Journal Impact Factor (SJIF): 2016: 5,899, 2017: 6,435, 2018: 7,037, 2019: 7,431

From 2020, the collection is indexed by ResearchBib.

Journal included in the PKP Index.