Theoretical-Conceptual Approaches to the Study of Platforms in the System of Communica-tion Research
Abstract
The goal is to describe a number of theoretical and conceptual approaches to the study of communication platforms as independent units of Internet communications.
The research methodology. The research used methods of generalization and systematization of theoretical and conceptual approaches to the study of communication platforms; using the historical method, the history of the development of direct and indirect visions of the dynamics of platform development as components of communication studies was traced.
The results. The article attempts to study the theoretical and conceptual approaches to the study of communication platforms in the modern system of communication studies as a separate scientific field. Modern trends of separation of communicativistics from social communications and journalism require detailing of knowledge and new scientific research. A number of concepts are analyzed: social communication, communication studies, communication platforms (CP), as well as related factors of their existence and functioning. The work contains the scientific views of theoretical scientists, such as:
V. Rizun, O. Kholod, V. Ilganayva, V. Horovoy, O. Dubas, D. Kislov and others.
Attention is paid to the communicative space as a foundation for the study of communicative research, which generated new views on communicative studies through the prism of related sciences: philosophy, culture, political science, etc.
The novelty of the obtained results lies in the systematization of the scientific and methodological approaches of contemporaries, which allows a general look at the Ukrainian segment of the development of communication studies as a scientific field, and at communication platforms – its important units.
Practical significance. The results of the research can be used during the educational process and mastering of academic disciplines at the bachelor’s and master’s degrees of the «Journalism» OP.
Key words: communication platforms, communication science, social communication, communication technologies, communication research.
References
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DOI: http://dx.doi.org/10.32840/cpu2219-8741/2025.1(61).1
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