Adaptation of the Ukrainians’ World Community to Specificity of Continental Radio Stations Work in Conditions of Independance
Abstract
Research methodology. To obtain reliable results, we used theoretical and theoretical-empirical methods of research, in particular source-science search, historiographical method, method of monitoring periodicals, analysis, data systematization, synthesis and induction.
Results. The first attempts to form a single Ukrainian socio-communicational radio space in the continental and radio initiatives of Ukrainian emigration in the first years of Ukraine's independence were explored.
Novelty. It was established that in 1991 in the information space there was an explosion of popularity of the country in the world. For the first time in its existence, the center for the development of Ukrainian-language radio moved to its mainland. Representatives of the diaspora became the guests of the Ukrainian radio stations periodically, and Ukrainians from other countries gave concerts at Kyiv and Lviv radio stations. At the same time, from the first years of independence in the media, there was a powerful pro-Russian lobby. Added to this and the negative news about raider hijacking of popular radio stations in Ukraine. The international Ukrainian radio broadcasting, which in the first years formed a double attitude towards Ukrainians abroad by transmitting messages with interruptions in work and without informing the audience in advance about changing the range of radio signal transmission, did not fully contribute to the correction of the situation. So, if in the first half of the 1990’s a tendency towards a decrease in the number of Ukrainian-language programs abroad was followed, then these processes were leveled off, and the Ukrainian communities in different countries were disappointed with the processes in their homeland and returned to the idea of creating their own radio programs.
The practical significance. The results of the study can be used for further study of the transformation and convergence of Ukrainian-language radio in the world media environment.
Key words: world media environment, Ukrainian diaspora, Ukrainian-language broadcasting.References
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